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Bringing the Future of Footwear to the Party

ELSE Corp goes to Campus Party

Milan, July 12, 2017: ELSE Corp, a Virtual Retail (startup) Company, will participate at the first edition of Campus Party in Italy, which will take place in Milan from the 20th to the 23rd July, 2017. Campus Party is the largest event in the world dedicated to technology, where young talents, institutions, companies, universities and communities all work together to explore world changing ideas surrounding innovation, creativity, coding, science, technology, entrepreneurship and entertainment.

The startup is fortunate to be incubated at Polihub, the startup district and incubator by Fondazione Politecnico di Milano, who have given them the opportunity to participate at Campus Party, and to showcase the recent developments of their virtual retail technology, experiments and new research paths. With around 6000 ‘Campuseros’ (what the participants of the Campus Party are called) expected to attend and another 5000 expected daily visitors all eager to experience the future, this is a unique opportunity for ELSE Corp to showcase their innovative technologies to a huge audience of a primarily young demographic, the majority of which are expected to be between 18 and 28 years old.

At the event, the startup will be presenting the full stack of the client side technology (Augmented Reality, Mixed Reality, Mobile, Web and Windows Applications) for their RoboShoe framework, a project that ELSE Corp first presented this past February at SIMAC Tanning Tech 2017 (the leading international event with machinery and technologies for the footwear, leather goods and tanning industries). A joint project with their industrial partner, the ATOM Group, it introduced the public to a streamlined vision of the future of industrial 3D CAD integration – demonstrating a “framework for the future of footwear”.

Visitors to Campus Party will get to explore the advances the startup has made in the project since February and experience first-hand, the startup’s cross-platform HTML and Unity based framework on various devices and build for different channels: In store 3D, Home 3D, Personal 3D, Factory 4.0.

Buy your ticket here: http://campuse.ro/events/campus-party-italia-2017/

For more information: http://www.else-corp.com/

ELSE Corp is an Italian startup based in Milan, founded in 2014. Since then, the company has been working on designing and developing a technologically advanced Cloud SaaS API platform for Virtual Retail or no stock retail for the Apparel & Footwear industry. The platform E.L.S.E., Exclusive Luxury Shopping Experience is aimed at providing an extraordinary Customer & Shopping Experience in 3D (applications, web, mobile apps, Virtual Reality, Augmented and Mixed Reality environments), that supports at its core Mass Customization and cloud based hybrid & distributed Manufacturing services, integrating all their components and processes into brands’ and retailers’ e-commerce, CRM, ERP and PLM systems; from 3D Design and Interactive Visual Merchandising for customized and MTM sales, to on demand production.