Category: CRM strategy

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IlSole24Ore, Moda24: Arriva Else, piattaforma per il virtual retail di lusso su misura

MODA24, tecnologia Arriva Else, piattaforma per il virtual retail di lusso su misura –di Giulia Crivelli 30 novembre 2017 Produrre su misura al costo e con i tempi della produzione “normale”, cioè standardizzata e programmata. Già questo sarebbe un traguardo ambizioso. Ma Andrey Golub, fondatore e ceo di Else (Exclusive luxury shopping experience) non si…

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Leonardi Milano chooses ELSE Corp and the Virtual Retail strategy for their further expansion on the market

press release Leonardi Milano chooses ELSE Corp and the Virtual Retail strategy for their further expansion on the market   Milan, November 30, 2017 Casting a wider net, Leonardi Milano, an emerging brand offering custom made fashion for men, located in Milan’s golden quadrilateral on the prestigious Via della Spiga, ready for international expansion and looking to…

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The importance of first-mover advantage in the DTC space- Glossy

via ‘There’s a lot of noise’: The importance of first-mover advantage in the DTC space by Jill Manoff In 2013, Jake Kassan and Kramer LaPlante launched MVMT, which Kassan calls a direct-to-consumer line of “great-looking watches at an accessible price point.” “There weren’t any other DTC brands offering the same thing, so we saw a…

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Arsutoria Magazine: Else.shoes™, the integrated platform for mass customisation in the footwear industry

via ARSUTORIA Magazine Else.shoes™, the integrated platform for mass customisation in the footwear industry At theMICAM, ELSE Corp – a Virtual Retail Company presented an innovative experimental platform for the Footwear Industry, else.shoes™. Else.shoes™ is the result of over two years of technological research and of numerous tests and pilot projects, aimed at developing an…

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Else Corp: la nuova frontiera è la customizzazione di massa – Fashion Magazine, digital innovation

via digital innovation giovedì 16 novembre 2017 Else Corp: la nuova frontiera è la customizzazione di massa Realizzare un prodotto su misura è importante soprattutto nel mondo del footwear: Else Corporation ha lanciato una piattaforma sperimentale pensata specificamente per il settore, chiamata else.shoes, utilizzabile nei punti vendita per dare vita a una customer experience di…

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COLLEZIONI: A theMICAM nasce else.shoes, Una piattaforma integrale per la customizzazione di massa nell’industria calzaturiera

via collezioni.info A theMICAM nasce else.shoes Una piattaforma integrale per la customizzazione di massa nell’industria calzaturiera www.else-corp.com www.themicam.com A theMICAM, il salone B2B dedicato alle calzature che ha chiuso i battenti a Milano lo scorso 20 settembre, ELSE Corp al fianco dei suoi principali partner in affari ha presentato una rivoluzionaria piattaforma sperimentale per l’industria…

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Start-Up Day FASHION TECH, ACIN Milano: ELSE Corp, Virtual Retail, 3D Commerce, Mass Customization

ELSE Corp was invited to participate in the 3rd edition of Accenture’s “Start-Up Day: FASHION TECH” where we had the chance to meet their clients, and had the opportunity to present the way our startup is reshaping the fashion industry and the In Store Experience. The event was hosted by Accenture’s ACIN – Accenture Customer Innovation Network, a global accelerator…

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The Future of Brands e-commerce, final warning: Amazon’s pushing its private-label brands for the holidays- Glossy

this “conclusion” wasn’t said by Glossy, it is said by me: look and learn, this is the (scaring but guaranteed) future of retail brand, who’s not investing in the OWN channels! It’s a final warning, as the giant’s business model had come to a complete roll-out…and it’s not about B2B, of course not! 😉 via…

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retailer adoption of personalization tools

Personalization may be the key to competing with Amazon- Business Insider

via Personalization may be the key to competing with Amazon by Daniel Keyes   This story was delivered to BI Intelligence “E-Commerce Briefing” subscribers. To learn more and subscribe, please click here. Most shoppers, 57%, are looking for something specific when they shop on Amazon, and 63% know what they want beforehand, according to a report from…

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