The Best SaaS Startups in Europe
Software as a Service, more commonly known by the acronym SaaS, is a popular delivery model for software programs. The software is licensed to customers, allowing them access based on a subscription service pricing strategy.
As the trend towards digitalization continues and society progresses into an ever-more Star Trek-like future, a plethora of new products and services are becoming available to consumers and businesses alike, all fueled by
innovations in technology.
Applying software tools to improve the processes, function, or workflows of any industry is powerful.
Solutions in every niche are popping up their usage is becoming far more commonplace. We can all think of tools we’re using regularly today that we didn’t know about just a few years ago.
SaaS: the next step in the convenience economy?
SaaS ‘products’ are commonly productivity improvement applications sold on the B2B market, however the industry also covers a wide range of applications for the B2C and B2G markets. The SaaS model has applications in messaging, computer-aided design, virtualization, customer relationship management, human resource management, enterprise resource planning, and geographic information systems, to name but a few.
The large variety of applications for SaaS are making it increasingly commonplace at work and at home, so much so that it is
predicted to dominate the global B2B market in the near future.
The SaaS revolution
SaaS is becoming an increasingly attractive delivery model for both the service provider and the customer. This is perhaps best exemplified by one of the most well-known SaaS applications: Photoshop.
Photoshop, as part of Abode’s Creative Cloud, is a SaaS product used by pretty much anyone within the field of design. In 2012,
Abode altered its licensing and pricing strategy drastically. For those who don’t remember a time prior to 2012, customers would make a one-time purchase of a particular version of the application (Photoshop 5, for example), and hold a license for that version in perpetuity.
As stated, in 2012 Adobe switched to a SaaS delivery model, allowing customers to pay a monthly subscription fee for access to Photoshop. Customers are sent updates to the latest version of the application in real-time, and as such have access to the complementary support services associated with the latest version.
advancements in internet bandwidth, the SaaS delivery model has been viewed as preferable by customers for its ease of use and the reduction in overall cost, and as such an increasing number of companies are making the switch.
Best SaaS startups in Europe
Startups presented in alphabetical order, by country.
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Else Corp manages an innovative cloud-based platform for retailers, manufacturers, brands, and independent designers in the fashion industry. They provide the back-end support processes for front-end functions such as product personalization and virtual.
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Valuer helps corporations, accelerators, and investors find “high potential” startups that specifically fit the corporation’s strategic innovation requirements.
In order to achieve this, Valuer developed a platform that uses crowdsourcing and artificial intelligence to detect, predict, evaluate and select startups that are particularly relevant to large companies. https://valuer.ai