Future of Fashion: What Millennials Really Want- Apparel Magazine
Apparel Manufacturing, Article, CRM strategy, Customer Experience, Fashion Business, Luxury Retail Market, Supply Chains, Sustainable Fashion
- March 13, 2017
- 1 Comment
via edgl.com What Millennials Really Want by Guy Courtin Retailers and brands have spent years chasing the elusive Millennial. They’ve poured resources into research, marketing, technology and flashy front-end assets. This generation of tech savvy, demanding consumers are perceived as non-loyal customers, heavily influenced and attracted to the digital flash and sizzle. Millennials have grown…