Opinion. DTC- Direct to Consumer for Fashion, part 2: what about kidswear brands?
Customer Experience, ELSE Research, Fashion Business, Luxury Brand Marketing, Luxury Retail Market, Opinion
- February 8, 2017
- 2 Comments
In the the previous note “Is Direct to Consumer model the new Fashion reality”, we analyzed how the various brands and companies use the DTC-model to reach their customers in an exclusive way. But what about the kids? As some brand marketing strategists commented the previous article, asking if some brands use this strategy for…