Tag: personalization

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The Evolution of Retail: Why Switched-On Brands Can’t Ignore Growing Consumer Expectations- Dassault Systèmes

via Dassault Systèmes The Evolution of Retail Why Switched-On Brands Can’t Ignore Growing Consumer Expectations The consumer is king Today’s shoppers are more empowered than ever before. They expect the products they buy to be meaningful and they expect brands to reflect their values. This new consumer engagement framework has to some extent been driven…

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Transforming Your Business Through A Digital Supply Chain Of One- Digitalist Mag

via Transforming Your Business Through A Digital Supply Chain Of One by Richard Howells A recent infographic published by IDC highlights the importance of digital transformation and the need for companies to enable a digital supply chain of one to stay competitive. One finding from the infographic is quite striking: By 2019 “3rd Platform” technologies such…

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How the acceleration of AI will drive digital transformation: Automation and personalization- Martech Today

via How the acceleration of AI will drive digital transformation: Automation and personalization Contributor Jim Yu explains how artificial intelligence will be woven into the modern marketing organization. by Jim Yu  As the digital world continues to shape and consume the physical world, the scope of digital transformation within businesses keeps expanding. We are in…

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ELSE Corp at COSMOPROF with the New Retail Experience “MyPOWDERFUL”,- press release

ELSE Corp at COSMOPROF with the New Retail Experience “MyPOWDERFUL” Milan, 12 March 2018 – ELSE Corp – a Virtual Retail Company, an Italian start-up working on the development of the Virtual Retail platform, E.L.S.E. (an acronym for Exclusive Luxury Shopping Experience) that proposes a new Virtual Shopping experience in 3D, participates at Cosmopack 2018,…

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ELSE Corp al COSMOPROF con la Nuova Retail Experience “MyPOWDERFUL”,- press release

ELSE Corp al COSMOPROF con la Nuova Retail Experience “MyPOWDERFUL” Milano, 12 Marzo 2018 – ELSE Corp – a Virtual Retail Company, startup italiana che lavora sullo sviluppo della piattaforma di Virtual Retail nominata E.L.S.E. (acronimo di Exclusive Luxury Shopping Experience) per proporre una nuova esperienza di Shopping Virtuale in 3D, partecipa a Cosmopack 2018,…

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The new retail experience: Cosmopack Factory becomes digital

The new retail experience: Cosmopack Factory becomes digital It is going to be a revolution. Virtual and Augmented Realities, holograms, personalization, customizations and Artificial Intelligence are the new key words for the retail store of the future. Retailers have to adapt to changing customers’ preferences. When brands bridge the gap between physical and digital retail, it allows them…

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Customization in beauty is on the rise, but its scalability is uncertain

Customization in beauty is on the rise, but its scalability is uncertain- Glossy

via glossy.co Customization in beauty is on the rise, but its scalability is uncertain by Jessica Schiffer It’s no longer enough to personalize beauty products with a shopper’s name or favorite color. Today’s consumers are seeking out brands that allow them to customize everything about a product, down to its formulation. To satisfy this, a…

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Female-led luxury shoe brand founders are pushing to merge style with comfort- Glossy

via glossy.co Female-led luxury shoe brand founders are pushing to merge style with comfort by Bethany Biron   As a former dancer, Tiffany Tuttle, founder of luxury shoe brand LD Tuttle, knows the importance of comfort-driven design in making or breaking a performance. “I spent my whole life looking at feet, legs and movement, and shoes…

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7 trends that will disrupt and define retail in 2018 – RetailDIVE

via retaildive.com   7 trends that will disrupt and define retail in 2018 From renewed investment in brick and mortar to a growing appetite for acquisitions, here’s what to expect in the year ahead. It’s been a tumultuous time for retail, and 2017 has set records — a lot of them to the negative with…

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Personalization Is The New Loyalty- Neiman Marcus VP

via ‘Personalization Is The New Loyalty,’ Says Neiman Marcus VP by Ernan Roman Jeff Rosenfeld is the vice president of customer insight and analytics for The Neiman Marcus Group, where he is responsible for leveraging analytics to drive revenue. His team focuses on personalization, web analytics, media-mix attribution, product and customer insight, and business intelligence….

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