Tag: personalised products

Unmade_Farfetch

Innovation in Textiles: Digital technology as a driver of sustainable innovation

via Innovation in Textiles Digital technology as a driver of sustainable innovation by Anne Prahl The emergence of new digital tools and technologies for the apparel and footwear industry provides designers, brands, manufacturers and retailers with exciting sustainable innovation opportunities, which cover the entire product lifecycle from design and development, manufacturing, sales and consumer use…

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Personalisation: An antidote to the homogeny of fast-fashion? – FashionUnited

via fashionunited.uk Personalisation: An antidote to the homogeny of fast-fashion? by: Kseniia Galenytska With the ability to instantly adopt catwalk fashion and provide trend-led clothing for an affordable price, fast fashion retailers have been among the bigger value gainers in the last few years. The success of fast fashion has been near universal, thanks to…

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Fashion brands are tooling up to create custom clothing in minutes- WIRED

via wired.co.uk Fashion brands are tooling up to create custom clothing in minutes From bespoke footwear to monogrammed scarves, fashion brands are increasingly offering custom-made luxury clothing By Rachel Arthur Shoppers at Tommy Hilfiger can customise their items at its Regent Street store. This WIRED design took 20 minutes to create on a Brother PR655…

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Direct to Consumer (D2C) Business Model

Direct to Consumer (D2C) Business Model: How Demand and Technology Made Fashion Go Real-Time, FashionBI Research

Today’s consumers are better informed, better connected and more conscious of the values and authenticity… 1 in 5 consumers interested in personalised products or services are willing to pay a +20% premium… 15+ major fashion labels have announced See Now Buy Now collections for 2017… a new report by FashionBI Direct to Consumer (D2C) Business…

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