Tag: Mintel

Cosmetic Summit – Cosmofarma 2019

12 – 14 APRILE 2019 – BOLOGNA Cosmetic Summit 2019 Cosmofarma Exhibition dedica da sempre grande attenzione al mercato della dermocosmesi che vede nella sua forza la fiducia riposta dal cliente nel ruolo consulenziale del farmacista. Un settore però che vede grande concorrenza in canali come GDO e vendite online e, quindi, ha bisogno continuamente di…

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The Evolution of Retail: Why Switched-On Brands Can’t Ignore Growing Consumer Expectations- Dassault Systèmes

via Dassault Systèmes The Evolution of Retail Why Switched-On Brands Can’t Ignore Growing Consumer Expectations The consumer is king Today’s shoppers are more empowered than ever before. They expect the products they buy to be meaningful and they expect brands to reflect their values. This new consumer engagement framework has to some extent been driven…

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Customization in beauty is on the rise, but its scalability is uncertain- Glossy

via glossy.co Customization in beauty is on the rise, but its scalability is uncertain by Jessica Schiffer It’s no longer enough to personalize beauty products with a shopper’s name or favorite color. Today’s consumers are seeking out brands that allow them to customize everything about a product, down to its formulation. To satisfy this, a…

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