Tag: discounts

RetailCX: Retail was all about promotions in 2016, reveals study

Retail was all about promotions in 2016, reveals study   Feb. 1, 2017 Nearly half, 44 percent, of orders in 2016 were sold on a promotion and 67 percent were sold on a markdown, according to new data from the DynamicAction Retail Index. “This rampant promotional and markdown activity led to a 24 percent margin…

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