Tag: Bill Lewis

Apparel Magazine: Zara and Burberry’s Digital Strategies Show How to Recapture Gross Margin in a Discount-Driven World

via edgl.com written by Bill Lewis and Solomon Kane, Capgemini Consulting Zara and Burberry’s Digital Strategies Show How to Recapture Gross Margin in a Discount-Driven World For many apparel retailers, the traditional ways of buying and selling are not aligned with consumer behavior in our ever-changing digital world. And the speed of innovation is causing…

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