Category: CRM strategy

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M.Gemi: You need to move as quickly as your data tells you, plus “on-demand retail”- Glossy story

via glossy.co by Hilary Milnes M.Gemi president Cheryl Kaplan: ‘You need to move as quickly as your data tells you’ M. Gemi is hoping to get as close to on-demand retail as possible. The two-year-old brand, known for handmade Italian shoes, promises high quality without the middleman markups and launches new styles of women’s and…

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Why Retailers Are Racing to Crack the Personalization Code – Emarketer

via emarketer.com Why Retailers Are Racing to Crack the Personalization Code  Study suggests $800 billion is at stake From Starbucks to Walmart, retailers are investing to figure out how to speak to consumers on a personal basis, with the goal of offering products and services that are truly one-to-one recommendations. There are some hefty rewards…

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The state of data strategy in fashion and retail- Glossy

via glossy.co The state of data strategy in fashion and retail by Hilary Milnes Brands and retailers today are tasked with a tall, if oft-repeated, order: Know your customers. Getting a handle on customer data has become table stakes, even in fashion — where zeroes and ones seemingly clash with the subjective sartorial flair that…

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Direct to Consumer (D2C) Business Model

Direct to Consumer (D2C) Business Model: How Demand and Technology Made Fashion Go Real-Time, FashionBI Research

Today’s consumers are better informed, better connected and more conscious of the values and authenticity… 1 in 5 consumers interested in personalised products or services are willing to pay a +20% premium… 15+ major fashion labels have announced See Now Buy Now collections for 2017… a new report by FashionBI Direct to Consumer (D2C) Business…

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Artificial Intelligence fuels business transformations by learning about and knowing users and contents- Capgemeni

via capgemini.com/blog/ Artificial Intelligence fuels business transformations by learning about and knowing users and contents by ~AKP We are in an age where users indulge in online engagements across multiple businesses over various contexts. The user intents learned, are by and large used to inject cross selling and up selling of products, through the allotted…

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So Why and How Direct-To-Consumer Fashion?

So Why and How Direct-To-Consumer? (you may want to check before: direct-to-consumer, as a “pre-fase” for this article) Whatever is happening today in the retail industry, whether it’s an expansion of private label collections or an opening of new retail outlets, technology is playing a huge part to develop new capabilities to support new strategies. To…

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Millennials And Quality: The Search For A Better Everything- Forbes

via forbes.com by Sarah Landrum Millennials And Quality: The Search For A Better Everything Millennials are slowly inheriting America. They represent an ever-larger portion of the workforce and, before too much longer, they’ll be spending a majority of their discretionary dollars in this country. Along with this changing of the guard will come significant shifts…

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VR-AR-MR Virtual Runway

#VRxVR: Virtual Reality x Virtual Retail, Scenarios and Applications. Powered by E.L.S.E.

here’s a pre- announcement for the new SaaS product by ELSE Corp, a Virtual Retail company– #VRxVR Platform, powered by E.L.S.E. VRxVR: Virtual Reality x Virtual Retail for Retailers, Scenarios and Applications #VRxVR is a B2B Cloud SaaS platform, in development by ELSE Corp- a Virtual Retail company, for brands and retailers, “powered by E.L.S.E.”,…

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Don’t take your feet for granted – 3D Scan them now!

you may want to read before the previous article for the same argument of 3D scanning: Every retailer and brand will need a 3D body scanner soon? Don’t take your feet for granted – 3D Scan them now! Do you know your exact shoe size? Chances are that you don’t. The only simple thing you…

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Every retailer and brand will need a 3D body scanner soon?

Every retailer and brand will need a 3D scanner? by ELSE Research Imagine walking into your favorite clothing store and they know exactly what size you are without having to try on dozens of different pieces. Fast, accurate and easy. Seems like a dream, but the future is making this happen. And no, this is…

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