Category: CRM strategy

WTiN: How personalisation tech can eradicate homogeny in fashion (interview to Andrey Golub, CEO ELSE Corp)

In exploration of personalisation, Otis Robinson summarises the technologies and challenges associated with the trend, the manufacturing models textile leaders may soon use to revolutionise the industry, and the ways manufacturers might engage with end-users in the future.

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(RU) Мастер-класс “Искусственный интеллект в индустрии моды” в Школе IT-менеджмента РАНХиГС

Мастер-класс “Искусственный интеллект в индустрии моды” в Школе IT-менеджмента РАНХиГС 11 октября 2019 в 19 часов в помещении Школы IT-менеджмента пройдет мастер-класс отличного спикера и удачливого предпринимателя Андрея Голуба. О цифровой трансформации и искусственном интеллекте говорят постоянно и все кому не лень, но крайне редко речь идет о реальных проектах, продуктах, подходах. Андрей Голуб –…

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Techne Summit Alexandria 2019: see you in Egypt! #TechneSummit

Techne Summit Alexandria 2019 #TechneSummit www.TechneSummit.com Techne Summit is an international multi-industry focused investment & entrepreneurship event that aims to impact multiple sectors and stakeholders of the startup communities in the Mediterranean region through showcasing different technologies and their application in each industry. The event kick-started in Alexandria, Egypt in 2015 and in 2018 has…

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China market expectation for mass customization, product personalization and made to order

via jingdaily.com The customization trend of the 2000s is having a global comeback, and fashionistas have embraced it, proving to naysayers that the days of conspicuous consumption in China are ending. Goyard, Louis Vuitton, Gucci, Burberry, Longchamp, Loewe, and now even Dior (with the Dior Oblique personalization program) all currently have a variety of customized…

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3 Unique Features of China’s New Retail

Much has been written about how shopping in China is more technologically advanced than it is in the West, but at what point did China’s tech surpass the West’s, and what was the country’s formula for producing this unique and high-powered consumer ecosystem?

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New Retail and Loyalty Strategy: How is China shifting from mass to personal?

hina’s e-commerce market continues to post impressive year-on-year growth, but patchy penetration across different product categories and increasingly expensive user acquisition have prompted some businesses to re-examine their physical retail presence and how they form a ‘single customer view’ across online and offline channels.

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Why AI is the Only Way to Win Chinese Millennials and Gen Zers

via jingdaily.com, Daniel Langer AI is the Only Way to Win Chinese Millennials and Gen Zers On a recent flight from Shanghai’s Pudong airport to Hong Kong, I noticed that almost all the younger travelers around me were dressed in Gucci, Balenciaga, Off-White, or Burberry, all showcasing the logos prominently. I spotted several Dior and…

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3 ways retailers must adapt to changing customer needs- Customer Stories, DropBox Business

3 ways retailers must adapt to changing customer needs Authored by: Mathieu Milot, Industry Principal for Retail, Dropbox On the Dropbox Business Blog we’ve explored the ways great customer experience can increase footfall, revenue and sales. But look away from Net Promoter Scores and you’ll find there is an urgency for retailers to take customer…

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Top 5 Digitally Native Brands and How to Invest in Them

by Taylor Ryan, Chief Marketing Officer Valuer.ai  As we make technological leaps as a society, the market must change to remain in line with consumer behavior, and their preferences for certain products and services. For many industries, the need for a physical shop is rapidly dissolving. The idea of a traditional brick and mortar store…

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The war on waste: Why artificial intelligence is making the fashion industry greener- Essential Retail

The war on waste: Why artificial intelligence is making the fashion industry greener by Lars Rabe Nobody likes a show-off, but when self-promotion spurs an industry on to improve communities and protect the planet we can all make an exception. That’s why the publication of the latest Fashion Transparency Index makes for such compelling reading….

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